WOOLWORTHS SUPPLY AND DEMAND N essays

WOOLWORTHS SUPPLY AND DEMAND N essays 2.3 The Management Team and Project Refresh 2 3 WOOLWORTHS SUPPLY AND DEMAND NETWORK 2 3.3 Vehicle Routing and Scheduling (VRS) and Order Fulfillment 5 3.3.1 Transport Management System (TMS) 5 3.3.2 Woolworths - Town Hall Outlet 5 4.1.2 Warehousing/Distribution Centre 6 4.2 Vehicle Routing and Scheduling (VRS) 7 7 APPENDIX....................................................................................... 10 APPENDIX I ORGANISATION STRUCTURE.......................................... 10 APPENDIX II STORE STRUCTURE...................................................... 11 APPENDIX III FACILITIES LOCATION.................................................. 12 APPENDIX IV OPERATION PROCESS OF DISTRIBUTION CENTRE............ 13 The new model of competition - supply chain compete, not companies (Christopher, 1999, p.30) is now a fairly entrenched business strategy. This paradigm, together with the belief that logistics is a core capability, enabling the company to gain and maintain competitive advantage (e.g., Stalk et al. 1992), is a potent strategy for a company to be one step ahead of the competition, given todays competitive pressures brought about by technological convergence. Using this framework, we chose to study a local and best practice company that embodies this concept - Woolworths Limited. The main objective of this paper, therefore, is to examine how Woolworths has designed and has implemented its logistics system to maintain its cost and service leadership in the food retail industry in Australia for years. However, studying a market leader has also several nuisances. For instance, although there is an overload of publicly available materials, most of these are sanitized. So to compensate this weakness, we are very fortunate to gain an insider peek of the company via an interview given to us by Mr. ...